I've worked along with a German-based Agency and developed this Lens for Neutrogena. I have developed 2D motion graphics, 2D assets, 3D models, 3D animations, 3D liquid simulations and an entire interaction sequence from scratch for this project.
It's an experiential lens, that let user try Neutrogena serum and gel and see effects directly on their face.
In this Lens User get
1. Serum on his hand
2. Then he applies on this face
3. Then water splashes it removes half of the dark spots from his face
4. Then the user gets Neutrogena's cream on his hand
5. Then he applies cream to his face
6. Finally all the dark spots will be gone and users face will glow